Genuine Trading Operates This web site
This Web site is hosted and operated by Genuine Trading, Inc. ("we," "us," and
"our"), an independent online service provider.
Scope of This Privacy Policy:
This Genuine Trading Privacy Policy (this "Privacy Policy") describes how
Genuine Trading protects your privacy when you use this Web site.
This Privacy Policy applies only to personal information collected through
Genuine Trading Web sites. "Personal information" means information that
identifies you personally, either alone or in combination with other information
available to us.
Privacy Notices
This Privacy Policy may be supplemented or amended from time-to-time by
"Privacy Notices" posted on this Web site. These Privacy Notices provide a level
of detail that we cannot provide in this more general description of our privacy
practices. For example, certain pages of this Web site contain Privacy Notices
providing details about the personal information we collect on those pages, why
we need that information, and choices you may have about the ways we use that
information.
This Privacy Policy May Change
We reserve the right to update or modify this Privacy Policy, at any time and
without prior notice, by posting the revised version of this Privacy Policy on
this Web site. These changes will only apply to personal information we collect
after we have posted the revised Privacy Policy. Your use of this Web site
following any such change constitutes your agreement that all personal
information collected from or about you through this Web site after the revised
Privacy Policy is posted will be subject to the terms of the revised Privacy
Policy.
To alert you to these changes, we will update the effective date of this Privacy
Policy. We will also provide a notice at the top of this Privacy Policy for at
least 30 days after the new effective date and highlight the changes so that you
can locate them easily. Unless the change is a minor change (such as a change in
our contact information) or a non-substantive change (such as the reformatting
of our Privacy Policy), we will post notices on the page where you submit your
order and/or on other relevant pages of this Web site for 30 days after the new
effective date to alert you to the change.
What Personal Information Do We Collect Through this Web site?
Information You Volunteer. We collect the personal information you knowingly and
voluntarily provide when you use this Web site, for example, the information you
provide when you request information about products or services. This
information may include your name, street and e-mail address, phone number,
credit card information, and information used to verify your identity or to
prevent fraud.
Information Sent to Us by Your Web Browser. We collect information that is sent
to us automatically by your web browser. This information typically includes
your IP address, the address of the web page you were visiting when you accessed
this Web site, the name of your operating system (such as Windows® or
Macintosh®), the name and version of your browser (such as Netscape® or Internet
Explorer®), and the date and time of your visit. The information we receive
depends on the settings on your web browser. Please check your browser if you
want to learn what information your browser sends or how to change your
settings.
The information provided by your browser does not identify you personally. We
use this non-personal information primarily to create statistics that help us
improve the Genuine Trading Web sites and make them more compatible with the
technology used by our visitors. However, if you have created a user identity on
one of your visits to this Web site, we may link the information provided by
your browser to information that identifies you personally and use it for the
purposes described below. In addition, we may review our server logs for
security purposes, such as detecting intrusions into our network. If we suspect
criminal activity, we might share our server logs -- which contain visitors' IP
addresses -- with the appropriate investigative authorities who could use that
information to trace and identify individuals.
Information Collected Using "Cookies" and Other Web Technologies. We use
"cookies," and similar technologies, such as Web Beacons (also referred to as
"tracking pixels," or "action tags"), to collect personal information and
support the functionality of this Web site. For more information about our use
of cookies and Web Beacons, see below.
Cookies and Web Beacons
Cookies and Web Beacons. A "cookie" is a small text file that is transferred to
your computer by our Web server. We may use two types of cookies -- "session
cookies" and "persistent cookies."
Session Cookies. A "session cookie" is a temporary cookie that expires when you
close your browser. A session cookie assigns a randomly-generated, unique
identification number to your computer when you access one of our Sites.
Assigning your computer a number facilitates the proper functioning of the
features of our Web sites, by permitting us to maintain a persistent "state" for
your session, such as, maintaining the contents of your shopping basket during
checkout. We also use session cookies to collect information about the ways
visitors use this Web site - which pages they visit, which links they use, and
how long they stay on each page. We analyze this information (known as
"click-stream information") to better understand our visitors' interests and
needs and to improve the content and functionality of this Web site.
Sessions cookies do not contain your personal information. If, however, you have
created a user identity on one of your visits to this Web site, we may link the
session cookie identification number to information that identifies you
personally.
Persistent Cookies. When you visit this Web site, we may place one or more
"persistent cookies" on your computer. Unlike a "session cookie," a persistent
cookie does not expire when you close your browser. It stays on your computer
until it expires (for example, at the end of the calendar year) or until you
delete it.
Some persistent cookies simply "tag" your computer so that the next time you
visit (or someone using your computer visits), our server will recognize you,
not by name, but by the "tag" on your computer. This will enable us to provide
you with a personalized experience even if we do not know who you are. It will
also allow us to collect more accurate information about the ways people use
this Web site, for example, how people use this Web site on their first visit
and how often they return. If, at some point, you create a user identity, we may
link the information collected by these persistent cookies to information in our
database that identifies you personally. We may also transfer this information
to a cookie and place it on your computer's hard drive so that our web server
can read this information each time you visit this Web site. In either case,
using persistent cookies permits us to provide you with a more personalized
shopping experience and, in some cases, may save you the trouble of re-entering
information already in our database.
If you do not wish to receive cookies, you may set your browser to reject
cookies or to alert you when a cookie is placed on your computer. You may also
delete our cookies as soon as you leave our Web site. Although you are not
required to accept our cookies, if you set your browser to reject cookies, you
will not be able to use all of the features and functionality of this Web site.
For example, you will not be able to purchase products and services on this Web
site.
Web Beacons. Web beacons (also referred to as "tracking pixels" or "action
tags") are graphic images, usually no larger than 1 pixel x 1 pixel, placed at
various locations on our Site. Web beacons help us recognize the cookies on your
browser. Like cookies, Web beacons help us collect information about the ways
visitors use our Sites. They also help us identify browser types, IP addresses,
search terms that bring visitors to our Sites, and the domain names of the Web
sites that refer traffic to us. The information collected by Web beacons does
not identify you personally. However, if you have created a user identity on one
of your visits to this Web site, for example, by making a purchase, we may link
the information we collect using Web beacons to the information that identifies
you personally and use it in the same ways as we use the information we collect
using cookies. Lastly, we utilize web beacons to provide us with more
information on any emails we send out, in particular, the web beacons will send
us information to let us know that you have received and opened any e-mail you
have chosen to receive from us.
How Do We Use Your Personal Information?
Genuine Trading uses the personal information we collect on this Web site:
In addition, we may use specific personal information for the purposes
identified in a specific Privacy Notice posted on the page or area of this Web
site where you provided that information.
We may remove all of the information that identifies you specifically and use
the rest for historical, statistical or scientific purposes.
With Whom Do We Share Your Personal Information?
Our Partners. Genuine Trading is an independent e-commerce reseller. If you are
coming to this Site to contact us regarding a product or service you purchased
from another Site, we provide your personal information to the Partner whose
name and logo appear on that Web site. We may share your personal information in
order to register your purchase with the Partner whose name and logo appear at
the top of each page of this Web site (or that Partner's service provider) for
warranty, technical support, after sales service, or similar purposes. We also
pass on to our Partner the privacy preferences you have expressed on our Web
site. For example, if you have asked to be added to our Partner's mailing lists,
we will pass on that information. If you have declined an opportunity to be
added to our Partner's mailing lists, we will also pass on that information. We
do not provide your credit card information to our Partner unless you have
purchased a subscription that qualifies for automatic renewal (see below). Our
Partner's privacy policy will govern how our Partner uses and protects your
personal information.
Our Service Providers. Genuine Trading employs other companies, including our
affiliates, to provide services to us or on our behalf. For example, we may use
other companies to maintain this Web site, to process credit card payments,
detect and prevent fraud, deliver packages, send mail or e-mail, or provide
customer service. These companies are required by contract to use the personal
information we share with them only to perform services to us or on our behalf
and to protect the confidentiality of your personal information.
As Disclosed in a Privacy Notice. We may share specific personal information as
disclosed in a specific Privacy Notice posted on the page or area of this Web
site where you provided that information.
For Marketing Purposes. We will not share your personal information with our
affiliates or unrelated third parties to use for their own marketing purposes
without your consent.
To Comply With Legal Requirements, Cooperate With Law Enforcement, Prevent Fraud
and Other Crimes, and Protect Legal Rights, Property, You and Others. There are
other limited circumstances in which we may share the personal information in
our databases with unrelated third parties. For example, we may disclose the
personal information we collect on this Site without notifying you when we, in
good faith, believe disclosure is appropriate to comply with the law or a
regulatory requirement; to comply with a subpoena or court order; to cooperate
with law enforcement or other governmental investigations (without necessarily
requiring the law enforcement or government agency requesting the information to
formally serve us with a subpoena); to prevent or investigate a possible crime,
such as fraud or identity theft; to enforce a contract; to protect the legal
rights, property or safety of Genuine Trading, our affiliates, our employees,
agents, other users or the public in general or to protect your vital interests.
We also reserve the right to report to appropriate law enforcement or government
agencies any activities that we, in good faith, believe to be unlawful without
providing notice to you.
In Connection With Corporate Events. We may transfer your personal information
to another company (either an affiliate of Genuine Trading or an unrelated third
party) that has acquired the stock or assets of Genuine Trading, one of our
affiliates, or one of our operating divisions, for example, as the result of a
sale, merger, reorganization, insolvency, dissolution or liquidation. If such a
transfer occurs, the acquiring company's use of your personal information will
still be subject to this Privacy Policy, any applicable Privacy Notices, and the
privacy preferences you have expressed to us.
Your Choices
Genuine Trading respects your right to make choices about the ways we collect,
use and disclose your personal information. We generally ask you to indicate
your choices at the time and on the page where you provide your personal
information.
When you provide personal information, we may offer you a choice as to whether
you would like to receive further communications from us about certain updates,
upgrades, special offers and pricing. We may also ask if you would like to be
added to our Partner's mailing lists. You have the right to withdraw your consent
at any time. If you decide you no longer want to receive promotional messages
from us, you may let us know by e-mailing us at remove@digitalriver.com or by
following any unsubscribe link in our emails. Please note, however, if you give
us permission to add your contact information to our Partner's mailing list and
later withdraw your permission, you will have to contact our Partner (or use the
"opt-out" provided in the e-mails our Partner sends you) to have your name
removed from our Partner's mailing lists.
How Can You Access and Correct Your Personal Information?
We strive to maintain the accuracy and integrity of the personal information in
our databases and to keep that information up-to-date. We provide ways for you
to access your personal information as required by applicable law, so that you
can correct inaccuracies or update your personal information. We generally do
not charge for this service, however, we reserve the right to charge a fee as
permitted by applicable law.
If you would like to review, correct or challenge your personal information,
please contact us by email addressed to Genuine Trading's Privacy
Department, at privacy@genuinetrading.com.
We will respond to reasonable requests within the time limits established by
applicable law or within a reasonable time if no time limit is established by
applicable law. For your protection, we may ask you for additional information
to verify your identity. In most cases, we will provide the access you request
and correct or delete any inaccurate personal information you discover. We
reserve the right, however, to limit or deny your request to the extent
permitted by applicable law if: 1) the disclosure may harm the life, the body,
the property and the rights of third parties, 2) the disclosure may lead to a
breach of applicable law and regulation, or 3) where you have failed to provide
sufficient evidence to verify your identity.
How Do We Protect Your Personal Information?
We have industry standard measures in place to protect the security of the
personal information we collect through this Web site.
It is important that you understand, however, that no Web site or database is
completely secure or "hacker proof." You are also responsible for taking
reasonable steps to protect your personal information against unauthorized
disclosure or misuse, for example, by protecting your password.
Where Will Your Personal Information be Processed?
Genuine Trading is a global corporation comprised of Genuine Trading, Inc. and
its subsidiaries. Genuine Trading, Inc. is a U.S. Corporation with offices at
Most Genuine Trading Sites are currently hosted on servers located within the
United States, but the locations of our servers may change from time-to-time.
Your personal information may be stored on servers located within the United
States, Ireland, or in another country.
In addition, Genuine Trading may transfer your personal information to its
Partners, service providers, product manufacturers, licensers, suppliers, and
others located in the United States or another country for the purposes as
described in this Privacy Policy.
Different countries have different privacy laws and requirements. Please know,
however, that no matter where your personal information is collected, used,
transferred or stored, if it was collected through this Web site, it will be
protected by the terms of this Privacy Policy and any Privacy Notices that apply
to you.
BY SUBMITTING YOUR PERSONAL INFORMATION TO US THROUGH THIS WEB SITE, YOU ARE
CONSENTING TO THE PROCESSING OF YOUR PERSONAL INFORMATION IN THE UNITED STATES
OR IN ANY OTHER COUNTRY IN THE WORLD.
How Long Do We Retain Your Personal Information?
We keep your personal information only as long as we need it for the purposes
for which it was originally collected (or to which you have subsequently
consented) or for other legitimate purposes (such as regulatory compliance),
or as permitted by applicable law.
Links to Other Web Sites
This Web site contains links to other Web sites operated by Genuine Trading and
its affiliates. This Web site may also contain links to Web sites that are
owned and operated by unrelated third parties.
This Privacy Policy applies only to personal information collected through the
Genuine Trading Web sites, that is, the Genuine Trading Web sites on which this
Privacy Policy is posted. It does not apply to personal information collected on
any other Web site operated by Genuine Trading, nor to personal information
collected on our Partners', service providers' or any other Web sites. When you
access other Web sites through a link on this Web site, please take a few
minutes to review the terms of use and privacy statement posted on each Web site
you visit.
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